This briefing provides three key tactics you can implement to identify relevant cyber security opportunities in the public sector this year. Below, you will find tools to help you:

• Target competitor contracts: Engage their buyers ahead of renewal.
• Identify contract renewals: Pinpoint expiring contracts in your market niche.
• Evaluate existing tech stacks: Understand which cyber security systems your potential accounts are currently using.

The insights in this briefing can be replicated and further personalised in the Stotles platform. To join over 10,000 suppliers on Stotles, get started for free today.

One tactic SMEs often use to identify future public sector opportunities is to find competitors' expiring contracts and engage their clients ahead of renewal.

To demonstrate how you can use Stotles to identify these opportunities, we've highlighted contracts about to expire with five of UK's top SME cyber security suppliers.

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Another tactic to identify opportunities is to pinpoint expiring cyber security contracts emerging across the public sector, matching your specific service lines. These can reveal potential renewals or downstream opportunities to approach the buyers with.

To demonstrate how you can use Stotles data to achieve this, below we have provided examples of expiring contracts across five key cyber security sub-industries.

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A final technique you can use is to pinpoint what cyber security software your public sector target accounts are currently using.

By pinpointing key tech stacks mentioned in contracts, you can map out incumbent cyber security systems across the public sector and identify integration opportunities. Below, we've highlighted contracts awarded for the installation of five major systems.

In this report, we have demonstrated three key tactics you can use to track, identify and ultimately win competitive cyber security contracts in the public sector this year.

Stotles is your essential companion in this journey. To gain complete oversight over relevant contracts, track partners and competitors, engage decision makers and put your outreach process on auto-pilot, get started with Stotles today.