market briefing

Pinpoint upcoming IT & Software contracts

Three key tactics to identify new public sector opportunities in 2024/2025.

25.06.2024
2 mins
Section One

Introduction

This briefing provides three key tactics you can implement to identify relevant public sector opportunities this year. Below, you will find tools to help you:

  • Target competitor contracts: Engage their buyers ahead of renewal.
  • Identify contract renewals: Pinpoint expiring contracts in your market niche.
  • Focus on top markets: Evaluate opportunities across different buyer verticals.

The insights in this briefing can be replicated and further personalised in the Stotles platform. To join over 10,000 suppliers on Stotles, get started for free today.

Section One

Target competitor contracts

One tactic to identify future public sector opportunities is to find your competitors' expiring contracts and engage their clients ahead of renewal.

To demonstrate how you can use Stotles to identify these opportunities, we've highlighted contracts about to expire with five of UK's largest IT & Software suppliers.

Contracts List

Select your competitor

Click on any supplier to open up a view of their expiring contracts.

Stotles Tip

Are your competitors not listed above? Request an inside look at expiring contracts for any public sector supplier.

Track your competitors
Section Two

Identify contract renewals

Another tactic to identify opportunities is to pinpoint expiring contracts relevant to your industry, rather than your competitors. These can reveal potential renewals or downstream opportunities to approach the buyers with.

To demonstrate how you can use Stotles data to achieve this, below we have provided examples of expiring contracts across five key IT & Software industries.

Contracts List

Select your industry

Click on any industry name to open up a view of expiring contracts.

Stotles Tip

The Stotles platform automatically highlights the most relevant contracts to your company, based on keywords, competitor and buyer intelligence. Ready to find your next public sector contract?

Identify upcoming contracts

Section Three

Focus on top markets

For sales leaders and strategic decision makers, it is essential to forecast which markets in the public sector are procuring for your solution. This can help you accurately assign resources to markets with the biggest opportunities.

To help you get started, the chart below visualises live Stotles data, showing the total volume & value of contract expiries for each IT & Software industry for 2024/2025.

IT & Software Expiries Visualization

Select your sector

Click on any sector name to open up a view of expiring contracts.

Sectors are defined by top-level CPV codes. While CPV codes are not perfect, as buyers can misclassify records, they can be a helpful guide of order-of-magnitude spend.
Stotles Tip

Stotles customers use our historical procurement data to accurately forecast their target markets, based on their specific company signals. Speak to our team for a preview with the link below.

Unlock historical procurement data
Conclusion

Take the next steps with Stotles

In this report, we have demonstrated three key tactics for suppliers looking to track, identify and ultimately win lucrative technology contracts this year.

Stotles is your essential companion in this journey. To gain complete oversight over relevant contracts, track partners and competitors, engage decision makers and put your outreach process on auto-pilot, get started with Stotles today.

Accelerate your public sector sales

Dynamic Header and Paragraph
[overline]

Identify upcoming IT & Software contracts

This briefing provides three key tactics {{company}} can implement to identify relevant public sector opportunities this year. Below, you will find tools to help you: